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Job Description
Electronics marketing manager littleton ma
Experience level: Mid Level (5-8 yrs exp.) Experience required: 5 Years Education level: All education level Job function: Marketing Industry: Electrical/Electronic Manufacturing Compensation: $81,000 - $90,000 Total position: 1 Relocation assistance: No
CLIENT NAME: Control Resources, Inc., a Power Electronics manufacturing company in Littleton, MA
MUST HAVES:
At least 5 years of business-to-business marketing experience.
At least 5 years of website management requirements (experience with WordPress preferred)
RESPONSIBILITIES:
Work with the President and VP of Engineering to execute all aspects of the Company’s marketing strategy, including the development of the strategy and concepts, creating content, and leveraging multiple marketing platforms
Manage website and its content using WordPress. Direct and make continuous improvements to the website for Search Engine Optimizations. Handle minor updates and work closely with outside contractors for major changes to website.
Monitor and develop recommendations for SEO and updates as needed
Create and implement marketing campaigns including through the website and pay per click. Develop future campaigns based on Market Research and other data analyses.
Manage and be responsible for the company’s marketing spend, and report on ROI metrics.
Implement CRM system for handling sales inquiry data collection and followup by the Customer Service & Sales team.
Plan marketing initiatives that can lead to increased business and revenue such as Trade Shows, Expos, etc.
REQUIREMENTS:
At least 5 years of business-to-business marketing experience required
At least 5 years of website management requirements (experience with WordPress preferred)
Basic understanding of power electronics preferred
Excellent analytical abilities
Outstanding communication and interpersonal skills
Up-to-date on the latest trends and technologies in digital marketing
Excellent project management skills
BENEFITS:
Health Insurance: HMO with HSA, 93% of employee’s premium paid by CRI
Vacation: 3 weeks/year
Sick/PTO: 6 days/year
Holidays: 9 days/year
Simplified Employee Pension (SEP) plan
Annual Bonus: Depending on profits, job responsibility & job performance.
Working Remote: Negotiable after period of training
Skills